ELANPRO launches its first “Experience Centre” in Goa – Goa Media coverage TILL DATE

The business potential in the hospitality industry has attracted the attention of Elanpro one of the country’s leading commercial refrigeration companies to launch its first Experience Centre. This, the senior management hopes will help it garner a stake in the retail, pharma, and large hospitality segment. Ranjan Jain, MD of the company said each of these segments had distinctive characteristics. The retail segment had volumes but margins were low. Hospitality had decent numbers but the budgets were restricted. The pharma industry needed high-end refrigeration which was expensive but purchased tiny numbers. He revealed his representative in Goa, Global Enter-prises was now focused on
projects in the hospitality market which helped since he was now working with star hotel groups. Savio Cruz, proprietor, Global Enterprises said “Having established’ very strong base in North Goa over the last 6 years it was important for us to reach out to our potential customers in South Goa and cater to all their commercial refrigeration requirements. This center in South Goa will help in showcasing our entire refrigeration range and also providing sales service which is key to sustaining business and growth. Having established an average growth rate of 20-25% every year in Goa customers now will have to look no further than Goa for all their commercial refrigeration needs,” he added.